Create a website experience that clearly showcases your initiatives.
Brand Website
Your personal Brand Website is not the same as your company’s website.
Your Brand Website builds off your Brand Strategy to create a user experience that clearly showcases your initiatives, not just a single company’s products.
Initiatives often range from companies you’ve founded or are invested in, causes you financially support and/or sit on the board of, in-person experiences such as speaking or organizing events, and more.
What’s included in the Brand Website Package?
After building 100+ brand websites (including scores of corporate ones), we’ve developed a process to bring your brand online.
WEBSITE DESIGN
- Determine the UI/UX of your website, including the domain name (if you don’t already have one)
- Build the sitemap for your website (up to 5 pages)
- Design and build your website on Webflow
- Incorporate your feedback to align the design exactly with your goals
COPYWRITING
- Write website copy (up to 5 pages)
- Website copy will be for the pages determined in the step above when coming up with the sitemap
- Pages typically include: Home, About, Speaker, Author, Initiatives, Causes, Contact, etc.
- Any additional pages are billed at our hourly rate of $75/hr
WEBSITE PROGRAMMING
- Configure your blog including template for publishing articles
- Connect your email marketing system including subscribe button, automated list additions, automated response email template, configure settings, etc.
- Add Google Webmaster Tools: Google Analytics and Search Console
HOSTING & MAINTENANCE
- You will pay Webflow directly for your account where hosting is included
- We will hand the website account to you so you have complete ownership of the site for future changes
Optional Add-Ons
ADDITIONAL WEB PAGES - $150/hr
- If you would like additional web pages written and built, we can do so at our hourly rate.
Client Success Story
How Flow Helped a Superbowl Champion Transition from the NFL
Who You Might Work With
JORDAN TEGTMEIER
Lead Designer
Jordan turns your Brand Identity and content into a beautifully designed website.
SONYA DALRYMPLE
Website Developer
Sonya works to make sure the website design comes to life through great UI/UX and functionality.
Who Should Use Flow’s Brand Strategy?
WHO SHOULD
- People who do not already have a website
- People who already have a website but it needs to be refreshed
- People who already have a Brand Platform in place, either through Flow or on their own
WHO SHOULD NOT
- People looking for eCommerce functionality
- People looking for marketing funnels and landing pages only
- People who do not have a Brand Platform in place
Frequently Asked Questions
1. Do I need a personal website or can I use a company website?
That’s tricky because it depends on whether you’re interested in promoting more ideas than your business.
If you are building your personal brand so that you have the ability to build an audience personally, connect with them, launch new products and services, and promote your causes, then having a personal brand website is vital.
If you’re creating a personal brand to benefit your company and if you’re comfortable tying your brand to your company’s brand, then you do not need to create a separate website.
We’ll figure out what strategy makes the most sense for you, and then we’ll build the appropriate website from there.
If you are building your personal brand so that you have the ability to build an audience personally, connect with them, launch new products and services, and promote your causes, then having a personal brand website is vital.
If you’re creating a personal brand to benefit your company and if you’re comfortable tying your brand to your company’s brand, then you do not need to create a separate website.
We’ll figure out what strategy makes the most sense for you, and then we’ll build the appropriate website from there.
2. Can Flow build my company’s website too?
Yes, we’re happy to work with the organizations that our personal brand clients are involved with.
We’ll go through the same process but will focus on the corporate identity, website, and content.
We’ve worked with 100+ corporate brands and you can see our work here.
We’ll go through the same process but will focus on the corporate identity, website, and content.
We’ve worked with 100+ corporate brands and you can see our work here.
3. How long does the Brand Website process take?
We typically plan the project to be completed in 4-6 weeks. We’ll review the project plan with you during the Kickstart call and depending on your availability and ability to turn around feedback, we’ll adjust the timeline accordingly.
4. How much time should I expect to spend on this?
You should plan on attending 3 meetings that last an hour each and be available to provide edits and feedback on drafts and deliverables. Our goal in the Brand Website process is leverage your Brand Platform while also making sure the website copy and designs fit your taste.
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